{"title":"Beard Maintenance","description":null,"products":[{"product_id":"beard-wood-comb","title":"The Beard Comb Theory","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eTame, shape, and maintain your beard with The Beard Theory Wooden Comb.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHelps you keep every strand in place while building a beard that looks fuller, healthier, and effortlessly refined.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e Its smooth wooden teeth glide through facial hair with less pulling and static, helping detangle knots and evenly distribute beard oil, balm, and conditioner. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDurable and compact, it’s an essential grooming tool for keeping your beard neat, healthy-looking, and under control \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComb it. Shape it. Master it.\u003c\/span\u003e\u003cspan\u003e The Beard Theory \u003c\/span\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51988249870632,"sku":null,"price":16.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/5048\/7080\/files\/ChatGPT_Image_Sep_18_2026_12_07_04_AM.png?v=1789704436"},{"product_id":"straight-edge-razor","title":"The Straight Edge Razor Theory","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eShave with precision and style using The Beard Theory Straight Edge Razor. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIt’s designed for clean lines, sharp edges, and a smooth, confident finish. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe classic straight-edge design gives you greater control, making it easier to define your beard, shape your sideburns, and create crisp cheek and neckline edges.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eCrafted for men who take pride in their grooming routine, this razor combines timeless barbering tradition with a refined, easy to handle design. Its balanced construction provides a steady grip and smooth maneuverability, helping you work carefully around detailed areas. With the right technique, it delivers a close, comfortable shave without bulky cartridge heads or unnecessary blades.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWhether you’re maintaining a full beard, refining short stubble, or creating a sharply defined look, The Beard Theory Straight Edge Razor gives you the control and confidence to make every detail count.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFinish sharp. Stay confident. The Beard Theory \u003c\/span\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51988252328232,"sku":null,"price":24.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/5048\/7080\/files\/73d49546-559d-48c5-9a10-3b267185ca80.png?v=1789702863"},{"product_id":"beard-balm","title":"The Beard Butter Theory","description":"\u003ch2\u003e\u003cstrong\u003e\u003cspan\u003eThickening Activator \u0026amp; Softening Beard Butter\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eA rich, lightweight formula designed to deeply condition, soften, and give your beard a fuller, healthier-looking appearance without stiffness or heavy hold.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade in Canada, our \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eNatural Blend\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e is crafted with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eshea butter, nourishing oils, and vitamin E\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e to deliver lasting moisture to both your beard and the skin underneath. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe creamy texture melts effortlessly into facial hair, helping reduce dryness, itch, and flaking while leaving your beard smooth, manageable, and naturally touchable.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\n\u003cstrong\u003e\u003cspan style=\"font-size: calc(1em - 3pt);\"\u003eThickening \u0026amp;\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"font-size: calc(1em - 3pt);\"\u003e Beard \u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"font-size: calc(1em - 3pt);\"\u003eEnhancement\u003c\/span\u003e\u003c\/strong\u003e\n\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHelps your beard look and feel thicker\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eEnhances the appearance of beard fullness\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eImproves overall beard texture and manageability\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHelps your beard maintain a natural, well-groomed shape\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\n\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eHydration \u0026amp; Softness\u003c\/span\u003e\u003c\/strong\u003e\n\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eDeeply hydrates and conditions beard hair\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSoftens dry, coarse facial hair\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHelps reduce dryness and rough texture\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLeaves your beard smooth, soft, and touchable\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\n\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eBeard \u0026amp; Skin Care\u003c\/span\u003e\u003c\/strong\u003e\n\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eConditions the skin beneath your beard\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHelps reduce beard itch and flaking\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eMade with naturally derived ingredients\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eRich in shea butter, nourishing oils, and vitamin E\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLightweight with no heavy hold or stiffness\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eNatural, low-shine finish\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\n\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eHow to Use\u003c\/span\u003e\u003c\/strong\u003e\n\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eScoop out a small amount and warm it between your palms until melted. Massage evenly through a clean, dry or slightly damp beard, working from the roots to the ends. Use daily to keep your beard soft, conditioned, manageable, and fuller-looking.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003e57G \/ 2OZ\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eNatural Blend\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eMade in Canada 🇨🇦\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51988252590376,"sku":null,"price":26.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/5048\/7080\/files\/PremiumBeardThickeningActivatorTin.png?v=1792814330"},{"product_id":"bristle-brush","title":"The Bristle Brush Theory","description":"\u003cdiv\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eKeep your beard neat, smooth, and well groomed with The Beard Theory Bristle Beard Brush.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIts firm bristles help detangle facial hair, distribute natural oils, and evenly spread beard products while gently exfoliating the skin underneath. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eRegular brushing also helps stimulate blood flow to the skin, supporting a healthier looking beard and real grooming results.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eFor optimal results, use with our Beard Oil Growth Serum. Perfect for daily use and suitable for all beard lengths. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eBrush it. Shape it. Master it. The Beard Theory\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cbr\u003e\n\u003c\/div\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51988267893032,"sku":null,"price":22.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/5048\/7080\/files\/ChatGPT_Image_Sep_29_2026_at_12_49_03_AM.png?v=1790657403"},{"product_id":"beard-theory-stainless-steel-precision-scissors","title":"Beard Theory Stainless Steel Precision Scissors","description":"\u003cdiv class=\"qMYqUG_convSearchResultHighlightRoot\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003csection class=\"text-token-text-primary w-full focus:outline-none has-data-writing-block:pointer-events-none [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-8 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert wrap-break-word w-full dark markdown-new-styling\"\u003e\n\u003ch3 class=\"PDq2pG_selectionAnchorContainer\"\u003eThe Beard Theory Premium Beard Scissors\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003ePrecision grooming, made simple. \u003cstrong\u003eThe Beard Theory Premium Beard Scissors\u003c\/strong\u003e are designed for clean, controlled trimming so you can shape your beard, remove stray hairs, and maintain sharp lines without reaching for a trimmer.\u003c\/p\u003e\n\u003cp\u003eCrafted with \u003cstrong\u003esharp precision blades\u003c\/strong\u003e and an ergonomic design, they give you greater control when detailing your beard and mustache. Finished in our signature black and gold and paired with a \u003cstrong\u003eprotective leather-style pouch\u003c\/strong\u003e, they’re built to look as premium as the beard they maintain.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePerfect for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePrecision beard \u0026amp; mustache trimming\u003c\/li\u003e\n\u003cli\u003eRemoving stray and split hairs\u003c\/li\u003e\n\u003cli\u003eDetailed shaping and maintenance\u003c\/li\u003e\n\u003cli\u003eAt-home grooming or travel\u003c\/li\u003e\n\u003cli\u003eKeeping your beard looking clean and polished\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTrim with precision. Maintain with confidence. The Beard Theory\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"z-0 flex min-h-[46px] justify-start\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"mt-3 w-full empty:hidden has-[\u0026gt;_:empty]:hidden\"\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1\"\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"The Beard Theory","offers":[{"title":"Default Title","offer_id":52305336500520,"sku":null,"price":19.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/5048\/7080\/files\/BeardTheoryScissorsonCharcoal.png?v=1792812546"},{"product_id":"the-beard-balm-theory","title":"The Beard Balm Theory","description":"\u003ch2 dir=\"auto\" class=\"PDq2pG_selectionAnchorContainer\"\u003eStyling \u0026amp; Conditioning Beard Balm\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp dir=\"auto\"\u003eBuilt for control without the stiff, greasy feel. \u003cstrong\u003eThe Beard Theory Styling \u0026amp; Conditioning Beard Balm\u003c\/strong\u003e helps soften coarse facial hair, tame flyaways, and shape your beard while conditioning both the hair and skin underneath.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eMade in Canada, our \u003cstrong\u003eNatural Blend\u003c\/strong\u003e melts easily between your fingertips and works smoothly through the beard for a clean, polished finish with flexible hold. Whether you’re keeping a short beard sharp or controlling a longer style, this is an easy everyday grooming essential.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eWhy you’ll want it:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSoftens dry, coarse beard hair\u003c\/li\u003e\n\u003cli\u003eHelps shape and control stray hairs\u003c\/li\u003e\n\u003cli\u003eProvides a natural, flexible hold\u003c\/li\u003e\n\u003cli\u003eConditions the beard and skin beneath\u003c\/li\u003e\n\u003cli\u003eHelps keep your beard looking neat and well-groomed\u003c\/li\u003e\n\u003cli\u003eSmooth, non-greasy finish\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eMade in Canada\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Scoop out a small amount and warm it between your palms until softened. Massage evenly through a clean, dry beard, then shape with your hands, comb, or brush.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003e57G \/ 2OZ\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eNatural Blend\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eMade in Canada\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eSoftens. Shapes. Conditions. The Beard Theory\u003c\/strong\u003e\u003c\/p\u003e","brand":"The Beard Theory","offers":[{"title":"Default Title","offer_id":52405736866088,"sku":null,"price":24.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/5048\/7080\/files\/Premium_Beard_Softening_Balm_Tin.png?v=1792812996"},{"product_id":"beard-wash-and-conditioner","title":"Beard Wash \u0026 Conditioner (Foaming) Theory","description":"\u003cdiv class=\"qMYqUG_convSearchResultHighlightRoot\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003csection class=\"text-token-text-primary w-full focus:outline-none has-data-writing-block:pointer-events-none [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-8 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"LR5Y_W_content markdown prose dark:prose-invert wrap-break-word w-full dark markdown-new-styling\"\u003e\n\u003cp dir=\"auto\" class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003e2-in-1 Foaming Beard Wash \u0026amp; Conditioner\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eCleanse, soften, and refresh your beard in one simple step. The Beard Theory Foaming Beard Wash \u0026amp; Conditioner creates a rich, lightweight foam that helps remove dirt, excess oil, and daily buildup while conditioning your beard to leave it feeling softer, smoother, and more manageable.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eDesigned for regular use without leaving your beard feeling dry or stripped, it helps keep both your beard and the skin underneath feeling clean, comfortable, and refreshed.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCleanses beard and skin\u003c\/li\u003e\n\u003cli\u003eConditions and softens facial hair\u003c\/li\u003e\n\u003cli\u003eHelps reduce dryness and roughness\u003c\/li\u003e\n\u003cli\u003eLightweight foaming formula\u003c\/li\u003e\n\u003cli\u003eLeaves your beard fresh and manageable\u003c\/li\u003e\n\u003cli\u003eConvenient 2-in-1 formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003e150 mL \/ 5.07 fl oz\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eCleanse with purpose. Condition with confidence. The Beard Theory\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mt-3 w-full empty:hidden has-[\u0026gt;_:empty]:hidden\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"The Beard Theory","offers":[{"title":"Default Title","offer_id":52406572417320,"sku":null,"price":22.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/5048\/7080\/files\/BlackFoamingBeardWashBottle.png?v=1792818713"},{"product_id":"straight-razor-blades","title":"Straight Razor Blades","description":"","brand":"The Beard Theory","offers":[{"title":"Default Title","offer_id":67604038385960,"sku":null,"price":8.97,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/5048\/7080\/files\/ChatGPTImageSep25_2026_08_13_55PM.png?v=1790381817"},{"product_id":"beard-scubber","title":"Beard Scubber","description":"","brand":"The Beard Theory","offers":[{"title":"Default Title","offer_id":67709213016360,"sku":null,"price":14.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/5048\/7080\/files\/10_Beard_Buffer_Side_Final.png?v=1792807649"}],"url":"https:\/\/thebeardtheory.co\/collections\/beard-maintenance.oembed","provider":"The Beard Theory","version":"1.0","type":"link"}